Web based (E) Accounting Solution

Web based e-accounting solution by offshore software development india

Access your accounts information anytime, anywhere with E - Accounting Solution. This solution does not need an internal book keeping or final accounts application. This solution provides you with the web based facility that is extremely accurate, with fast data processing. The solution can be used as internet as well as intranet application. By using the internet it can take accounting industry into the online age and beyond imagination. Our web based accounting solution gives you direct access and control over your accounts from your desktop.

Key Features of E - Accounting Software
» Anytime anywhere access
» Fast access quick result
» Relate multiple users and locations
» Secure data processing
» Minimize technology hassles

Major modules of E - Accounting Software
» Customer and Sales
» Suppliers and Purchases
» Banking
» Invoicing
» Nominal Ledger
» Financial module
» Reports
» Security and user management
» Configuration module

More Information: - (Financial Accounting System)
http://www.offshoresoftwaredevelopmentindia.com/online-accounting-fas-india/financial-accounting-system.htm
About OffshoreSoftwareDevelopmentIndia.com

Offshore Software Development India is a software solution provider based in Ahmedabad, India. We offer IT services and solutions in the areas of Web Designing, Web Developing, E-Accounting, E-Business, Enterprise Application Integration, On-site Consulting, Customized Application Development, Offshore software development and Outsourcing.

Visit this site: - http://www.offshoresoftwaredevelopmentindia.com

Offshore Software Development India
Maven Infosoft Pvt Ltd
D - 406, Shiromani Complex,
Near Nehrunagar cross road, Opp. Ocean Park,
S. M. Road, Satellite Road,
Ahmedabad - 380015

India.
Tel: +91-79-65457841
Tel: +91-79-26767840
Email: info@offshoresoftwaredevelopmentindia.com

Magento Commerce - Get ready for new Open Source E-Commerce solution

After investing 5 years in osCommerce based E-Commerce solutions, Varien has launched preview version of it's own Open Source E-Commerce Solution - Magento.

As osCommerce is not much upgraded since long time, E-Commerce service providers are eagerly waiting for new solutions with more functionalities and features, Magento will have to pass through a difficult examination. At a first look at the website of Magento it seems that it would be better than any older E-Commerce solutions.

It is very hard to make users to switch from other products to your product. Because first question they would ask you is: "What's better in yours than the current?". Varien says something in answer of it on their Why Magento Page.

1. No Constraints
   
   Magento is much flexible so that you can create your online store exactly as your business model without any extra clutter or constricting design limits.
   
   
2. Completely Scalable
   
   Magento is completely scalable. So with growing of your site, you can easily manage more resources.
   
   
3. Professional and Community Support
   
   Magento offers professional reliable support, as well as the help of its passionate community.
   
   
4. Smooth Integration
   
   You can create your customized store according to your business model in Magento with easier integration by saving your time and resources.
   
   
5. Cutting Edge Features
   
   Magento provides many extra features like Produce Tagging, Multi-address Shipping, Product Comparison System etc. those are not yet provided by any other open source e-commerce solutions.

Magento is built on Zend Framework so it is clear that it will strictly follow MVC structure in it's through out coding. Thus, it would flexible to developers too.

Let's wait for it's first Beta Release and examine it's power trying it our self.

Object Oriented Prgramming (OOP) without classes!!!

Nowadays, object oriented programming (OOP) is quickly taking place over the traditional procedure oriented programming (POP). Success of the modern programming languages like C# and Java is obviously because of OOPs Power.

As all the OOP languages use CLASS or similar data structures for Object Oriented Programming, we have considered that without a "CLASS", OOP is not possible.

With the same idea in my mind, I’d briefly gone through the code base of "Drupal" - One of the most popular open source content management system and framework built with PHP language. I often read and heard many praise about the power of Drupal, but after the first look at the code base, I amazed that Drupal doesn’t use a single Class in it’s code base! Whole Drupal code base is based on just functions. As PHP, with which programming language Drupal itself is built, is also implementing many powerful OPP features, I could not understand why Drupal is not using these features!

As I’d not seen the keyword 'class' in Drupal code base, I evaluated Drupal as non-OOP as many programmers do. And that was my mistake! Even though, Drupal doesn’t contain any class like data structure, it is still Object Oriented. I realized this fact after details study of Drupal.

Actually, the OOP concept is not based on uses of data structures like CLASS. It is based on the fundamentals of features like Objects, Abstraction, Encapsulation, Polymorphism, Inheritance etc. If these fundamental features are included in programming then it can be considered in OOP.

Drupal covers all these features without classes. I also realized that the power of Drupal is hardly depends on this programming structure only. The way, how the hook system has been implemented in Drupal would never been possible with the use of Classes.

See more details about how Drupal implements Object Oriented Programming (OOP) without using Classes, visit: http://api.drupal.org/api/HEAD/file/developer/topics/oop.html

Framework 3.0 Architecture

Framework 3.0

What is the Microsoft .NET Framework 3.0?

The Microsoft .NET Framework 3.0 (formerly WinFX), is the new managed code programming model for Windows. It combines the power of the .NET Framework 2.0 with four new technologies:

Windows Presentation Foundation (WPF)

Windows Communication Foundation (WCF)

Windows Workflow Foundation (WF), and

Windows CardSpace (WCS, formerly "InfoCard").

Use the .NET Framework 3.0 today to build applications that have visually compelling user experiences, seamless communication across technology boundaries, the ability to support a wide range of business processes, and an easier way to manage your personal information online. This is the same great WinFX technology you know and love, now with a new name that identifies it for exactly what it is – the next version of Microsoft's development framework.

Framework 3.0 Architecture:

• Windows Workflow Foundation (WPF):
  

What is Workflow?

In the business world, workflow is how an item is moved from one person to another through a process. That process is the business process, and it defines the steps necessary to complete a piece of work. Steps in the process can be required or optional. For example, a business process for a vacation request might be that the employee must provide some information, such as the dates requested, to his or her supervisor. Then, the employee's supervisor must determine if the employee has vacation time to use, and if the date or dates requested are available for vacation.

There are two types of workflow:

A state-based workflow :waits on external entities to perform some action before moving to the next step. This example of workflow has a large amount of potential branching. Within a workflow, branching is when a decision needs to be made, such as when the supervisor must determine if the employee has enough vacation time to use, and if company policies related to staff size within a department will be met. In this case, two decisions need to be made: first, if the employee has vacation time to use, and second, if policies have been met. For each branch in a workflow, there must be at least two alternatives. You can't have a workflow just stop at a decision point.

Sequential workflow : Another type of workflow is sequential. Sequential workflow is a workflow whose steps are performed one right after the other, but might include branching. In this case, sequential refers more to continuous operation, instead of the order in which actions are performed. The traditional concept of sequential in programming is without branching, but when related to workflow, sequential means continuous, instead of without branching. Steps in a Sequential workflow don't wait for an external entity to perform the next step. You can think of the Sequential workflow as close to continuous. There might be some external entity's action required to begin the flow, but once the flow is started, little if any external action is needed. Technology must be applied to a business process. For example, you might have a process that automatically updates a sales order as complete, and sends an e-mail notice to the customer and the sales person when a sales order is shipped. An external entity must start the process by saying that the sales order has shipped, but then some system would mark the sales order as complete, determine the customer's e-mail address, determine the sales person's e-mail address, and then send the e-mail. Once an external entity initiates the flow, the flow continues until an exception is encountered or the flow is completed.

Introducing Windows Workflow Foundation (WWF):

Windows Workflow Foundation (WF) is a technology that Microsoft has packaged with the .NET Framework for Microsoft Vista. WF is part of the programming model for Microsoft Vista, the next release of the Windows operating system. The new name for that programming model is WinFX, and it's a significant expansion of the Microsoft .NET Framework that was first released several years ago. Although WF is part of the WinFX programming model for Windows Vista, it can be run on clients that have Windows Server 2003 SP1, Windows XP SP2, Windows XP Home Edition, or Windows XP Media Center Edition. To develop workflow applications, you must be using Visual Studio 2005—any version except express. You can build workflow applications using VS2005 by adding the Visual Studio 2005 Extensions for Windows Workflow Foundation.

• Windows Communication Foundation(WCF) :
  

One of the biggest IT topics today has to be the concept of Service-Oriented Architecture (SOA).Service-Oriented Architecture isn't new. You'd think that with the coverage it has received over the past few years that developers and "techy" individuals would understand it better, yet it ranks fairly high on the misunderstood-o-meter because its interpretation, implementation, and use is pretty loose due to the fairly vague definition. When you want to understand the meaning of something, you usually go to a place that defines it, such as a dictionary. In this case, we turn to the W3C to understand the definition of SOA. The

W3C defines Service-Oriented Architecture as "A set of components which can be invoked and

Whose interface descriptions can be discovered and published" As you sit and ponder this definition, it becomes quite apparent that this definition is fairly broad. It also becomes apparent why the Service-Oriented Architecture picture is somewhat fuzzy, because the definition leaves a lot of room for interpretation.

❑ How Windows Communication Foundation addresses the SOA needs

Service-Oriented Architecture Principles:

Streams of information have been flowing from Microsoft in the forms of articles and white papers

Regarding its commitment to SOA and in this entire information one of the big areas constantly stressed are the principles behind service orientation:

❑ Explicit boundaries

❑ Autonomous services

❑ Policy-based compatibility

❑ Shared schemas and contracts

Built on top of the 2.0 .NET Framework CLR (Common Language Runtime), the Windows

Communication Foundation is a set of classes that allow developers to build service-oriented applications in their favorite .NET environment (VB.NET or C#). This section begins by taking a detailed look at the architecture of WCF and the components that make WCF what it is.

• Windows Presentation Foundation (WPF):
  

Introduction:

When .NET first appeared, it introduced a small avalanche of new technologies. There was a whole new way to write web applications (ASP.NET), a whole new way to connect to databases (ADO.NET), new typesafe languages (C# and VB .NET), and a managed runtime (the

CLR). Not least among these new technologies is Windows Forms, a library of classes for building Windows applications. Although Windows Forms is a mature and full-featured toolkit, it's hardwired to essential bits of Windows plumbing that haven't changed much in the past ten years. Most significantly, Windows Forms relies on the Windows API to create the visual appearance of standard user interface elements such as buttons, text boxes, check boxes, and so on. As a result, these ingredients are essentially uncustomizable. For example, if you want to create a stylish glow button you need to create a custom control and paint every aspect of the button (in all its different states) using a lower-level drawing model. And don't even think about introducing animated effects such as spinning text, shimmering buttons, shrinking windows, or live previews because you'll have to paint every detail by hand!

The Windows Presentation Foundation (WPF) changes all this by introducing a new model with entirely different plumbing. Although WPF includes the standard controls you're familiar with, it draws every text, border, and background fill itself. As a result, WPF can provide much more powerful features that let you alter the way any piece of screen content is rendered. Using these features, you can restyle common controls such as buttons, often without writing any code. Similarly, you can use transformation objects to rotate, stretch, scale, and skew anything in your user interface, and you can even use WPF's baked-in animation system to do it right before the user's eyes.

• CARDSPACE :
  

The Internet continues to be increasingly valuable, and yet also faces significant challenges. Online identity theft, fraud, and privacy concerns are rising. Users must track a growing number of accounts and passwords. This burden results in "password fatigue," and that results in insecure practices, such as reusing the same account names and passwords at many sites. Many of these problems are rooted in the lack of a widely adopted identity solution for the Internet.

CardSpace is Microsoft's implementation of an Identity Metasystem that enables users to choose from a portfolio of identities that belong to them and use them in contexts where they are accepted, independent of the underlying identity systems where the identities originate and are used.

But as the value of what people do online have increased, the Internet itself has become more complex and dangerous. Online identity theft, fraud, and privacy concerns are on the rise. And increasingly sophisticated practices such as "phishing" are invented. In response, a multitude of systems designed to protect identity have been devised. The diversity results in the aforementioned password fatigue and unsafe practices.

The root of these problems is that the Internet was designed without a system of digital identity in mind. In efforts to address this deficiency, numerous digital identity systems have been introduced, each with its own strengths and weaknesses. But no single system meets the requirements of every digital identity scenario. The reality is that many different identity systems are in use today, with still more being invented. The result is an inconsistent patchwork of improvised solutions at every Web site, rendering the system as a whole fragile, and constraining the fuller realization of the promise of e-commerce.

Google Adsense Profits Article

Internet Marketing - What Do You Think of the 'Adsense is Dead' Debate?

Are you here: This is a hard-ranging debate started by click flippers that are licking their chops over Google Adsense slaps.

Or here: Adsense is alive, and for white hat marketers, Adsense revenue is way up, and will continue to climb. Adsense is only dead for black hat marketers who disrespect Google Adsense and the financial opportunity provided by Google.

I think everyone that has been able to keep out of the emotional fray recognizes that the Adsense is Dead campaign was strictly created to sell an over priced course on click flipping.

But what is the truth? Google Adsense revenues seem to be up. But bid prices seem to me to be down. Does this mean that a larger number of sites are now hosting Adsense and therefore the average operator revenue is down while Google profits are up?

Can new Adsense templates (like the one to be released today) make up for the stress of the death of Adsense, or is this just another ploy to put money in the pockets of another long-term marketer?

My personal opinion - Google will find a way to ban the new Adsense templates as soon as they become profitable.

My solution to the internet marketer: Stop relying on Google Adsense for revenue, allow bid prices to drop, and use Google Adwords to drive high-profit traffic to solid, sales driven web sites.

My solution involves driving subscriber traffic to my high profit information sites that convert to big dollars for me-- and I don t give Google, click flippers or Adsense templates my dollar.

More Information / Source

How To Choose an SEO Agency and Why

When you're scoping out a Web site design project, you expect prices to fluctuate from provider to provider. You expect one company's talents to be greater than another's. You expect to pay for added functionality.

When pricing SEO (define) services, many companies have a hard time getting a handle on what they should pay. Why? It's not easy to understant the numerous tactics and strategies that go into an SEO project.

If you're shopping around for SEO services, compare companies. That's just common sense. You'd be surprised, though, how few companies do it. Comparing companies ensures you're not just getting the best price, but the best value. That's what you do with most big ticket purchases.

Scope Out the SEO Project

When shopping for Web site redesign, you'll likely set up an internal discovery meeting to determine the scope of the site redesign project. This process usually involves countless hours with those responsible for the brand -- designers, the marketing team, and many other "decision makers" within the organization.

Unfortunately, most SEO projects don't receive near the time and attention afforded to Web design projects. In many cases, that's a colossal mistake.

Without the due diligence on your Web site's SEO challenges, it's almost impossible to understand the scope of work necessary to launch a successful SEO campaign. Do you have JavaScript navigation? Does your site content reside within images or frames? Do you lack for content? Will you need to write many pages of copy, add them to the site architecture, and build out pages? Does your site have others linking to yours? Is your internal link structure sufficient?

Once you answer some of these questions, ask yourself if you have the resources -- internally -- to do this work. Or will you need an SEO company to handle these tasks?

What's the Competitive Landscape?

With SEO, the competitive landscape is everything. You have to look at not only who your known competition is (those companies you compete with on a daily basis), but also who your keyword competitors are. In other words, what companies are ranking for the keywords you want your company to rank for?

You also must take into account the degree of competitiveness for the keywords you want to rank for. Are you trying to rank for "home loans" or "Dallas home loans"? Big difference.

For those trying to be found for highly competitive keywords, the timeline to rankings and/or significant traffic increases can be a daunting and time-consuming task. As with any service-oriented company, time is money. So, if the scope of the work determines the highly competitive keywords are the goal, then you can expect to pay more money.

The more competitive the keywords, the more content you may need to write. That means more pages to add to your Web site and more assistance with link generation.

What Are You Spending on PPC?

Funny thing. So many companies spend thousands upon thousands of dollars on PPC (define), because they know they only pay when someone clicks. Well, that's great, but there's no doubt that a well developed SEO campaign can do better, even if you measure it on a PPC basis.

For example, at Vizion Interactive, we have a client that spends less than $10,000 per month on SEO and also spends approximately $100,000 per month on PPC. The traffic they receive from SEO is valued at approximately $2 million per month. If they'd acquired this traffic on a PPC basis, that's what they'd be paying. For the $100,000 they spend on PPC, they get $100,000 worth of traffic.

Do you see what I mean?

So, for all of you companies out there who are considering SEO, I'm here to tell you: find a reputable provider and go for it.

Source

Framework 3.0

Framework 3.0

What is the Microsoft .NET Framework 3.0?

The Microsoft .NET Framework 3.0 (formerly WinFX), is the new managed code programming model for Windows. It combines the power of the .NET Framework 2.0 with four new technologies:

• Windows Presentation Foundation (WPF)
  
• 
  Windows Communication Foundation (WCF)
  
• 
  Windows Workflow Foundation (WF), and
  
• 
  Windows CardSpace (WCS, formerly "InfoCard").
  

Use the .NET Framework 3.0 today to build applications that have visually compelling user experiences, seamless communication across technology boundaries, the ability to support a wide range of business processes, and an easier way to manage your personal information online. This is the same great WinFX technology you know and love, now with a new name that identifies it for exactly what it is – the next version of Microsoft's development framework.

This is Some Informations More Information

Go

To

http://eyedotnet.blogspot.com/

Get 10,000 “unique” visitors a month!

Get 10,000 unique visitors to your website - now

Are you using “social Media” sites correctly?

For the last 3 months I’ve gotten 10,000 plus “unique” visitors to my small site using “Social Media tips”

Can you “DIGG” it, can you - Digg it ????

One of my all time favorite movies is “Warriors”, it’s about a gang that is framed for the murder of an influential gang leader [ Cirus ] who only wanted to unite all the gangs of NY - sort of like organized crime today. It’s a wonderful movie to watch.

But I bring it up only because I am curious if you are using “DIGG” and the other like kind social media’s?If used correctly you can build your ranking, your website’s traffic and even make money - Can you “DIGG” it.. can you digg it…

While people are talking about little things like : is myspace losing to Facebook? Or things like: Will Yahoo buy XYZ company? People like you and me are losing the opportunity to make good use of social media sites like “Myspace”, “you tube”, “face book”, even “Blink”….I want you to think about it, a good catchy title and good content can get you hundreds if not thousands of visitors to your site - In one day…. I did a small experiment, just to test it out. I used “Digg” and linked a page from one of my sites [ can not divulge source ] and with a good catchy title had 3,560 visitors go to my site in one day.

You say so what, others do it all the time….. But for a new site that has yet to be index on any search engine. No ranking, no SEO, nothing - just - DIGG………. ????

No this is not a replacement for good old fashion “SEO” or providing good content. But it can help a struggling beginner and a small website compete with the big boys.

More Information and read more article

Offshore Software Development India – Php and .Net Development India

Our Google Group Name and Link

• Offshore Software Development India – Php and .Net Development India http://groups.google.co.in/group/software-company-india

5 Essential Joomla Extensions

Standard Joomla installation comes with some very powerful tools but here are some additional Joomla extensions recommended for every business web site:

1. Easily insert images or video and create file links with professional JCE EDITOR . JCE Image Manager is especially good for resizing and managing your image library.

2. Allow search engines to effectively scan your web site for any changes and updates with JOOMAP . Joomap is a sitemap component for Joomla that shows the normal Menu Structure, Content Categories and Sections in a hierarchical list.

3. Perform a daily backup of your web site database and email it to your preferred email address with JOMBACKUP PLUGIN . It provides a piece of mind and is recommended for databases smaller than 2MB.

4. Edit, delete, copy, rename, archive and unpack files or directories directly on your server with JOOMLAXPLORER . It's highly recommended for shared hosting environments where you do not have a complete server access.

5. Stay in touch with your visitors with LETTERMAN newsletter component. It is good for providing a simple newsletter feature on your site, without multiple lists. Users can subscribe/unsubscribe themselves on your web site or you can import multiple subscribers using a CSV file. Copies of previous newsletters can be easily published to your web site ! Check with your server host if there are any restrictions on a number of emails you can send out.

More Information

Intel Launches Digg Clone For Software

Intel has joined the social voting space with CoolSW, a Digg clone for “Cool Software.”

The site is said to focus solely on business ideas, and is designed to tap into the opinions of the wider developer and entrepreneur community.

According to a report at Venture Beat, the site cost around $40,000 to develop and has been tested internally, with Intel soliciting views from its employees about the hottest software companies.

Like any good Digg clone, it appears that it hasn’t taken too long for it to be gamed, with the top result at the time of writing being for the Open Source CMS Joomla. Even if it isn’t gamed for advantage by some, it’s a little strange that Intel wants to use the site to find “the next Google” whilst offering it to the public; after all if the model does identify the next Google, wouldn’t everybody see the result and have an opportunity to jump in before Intel does?

More Information: - http://www.techcrunch.com/2007/10/08/intel-launches-digg-clone-for-software/

AJAX and the Mobile Web

A workshop will allow leading vendors to address the mobile Web and the need for more applications.

With smart phones becoming more prevalent among users and delivering greater capability than ever before, where are the applications to take advantage of all this power?
That is a key question the OpenAjax Alliance and the World Wide Web Consortium, or the W3C, hope to answer at a workshop they are jointly holding on Sept. 28.

The two organizations are coming together to encourage discussion about—and build a more complete picture of—the future of interactive mobile Web applications, organizers of the event said.

The workshop will be at Microsoft's campus in Mountain View, Calif. The timing for the event coincides with the AJAX World conference, in Santa Clara, Calif., which ended Sept. 26, and a membership meeting of the OpenAjax Alliance Sept. 27.

Meanwhile, organizers of the joint workshop said participants will explore user and industry-use cases and challenges around AJAX (Asynchronous JavaScript and XML) applications on mobile devices and what types of applications are likely to succeed in mobile environments. Participants also will look for ways to identify the unique aspects of the mobile Web experience, and how they affect AJAX application development. In addition, they will discuss the applicability of standardization activities in this developing area.

PointerRead here about Microsoft joining the OpenAjax Alliance.

Jon Ferraiolo, Web architect in the Emerging Technologies division of IBM's Software Group, and Daniel Appelquist, a senior technology strategist at Vodafone, are chairing the workshop.

Ferraiolo, who is also the director of the OpenAjax Alliance, said the question of the Web on mobile devices is complex. There are whole conferences on the subject of the mobile Web. For example, on Oct 15 Vodafone is sponsoring a day of speakers on the subject, he said. At the joint OpenAjax Alliance/W3C event, there will be nearly 40 position papers submitted, each reflecting the points of view of companies or individuals in the industry, Ferraiolo said.

"What I am hoping is that this workshop will provide a broad industry perspective on things having to do with the term 'mobile AJAX' and help inform two industry groups [W3C and OpenAjax Alliance] so that we can start new initiatives or modify existing initiatives to help the industry be successful with HTML and AJAX technologies on mobile devices," Ferraiolo told eWEEK.

Workshop participants are also expected not only to look at the need for more applications, but also at easing the job of developers who will be building mobile Web applications.

Dion Almaer, an engineer at Google and co-founder of Ajazian.com, said that there are "millions of developers that know how to hack out some Web stuff. On the other hand, building mobile apps in Java with MIDP [Mobile Information Device Profile] or the like is insanely difficult. So, if you can let people develop apps for the phone in a simple way—such as AJAX—then you get all of the developers."

In terms of what IBM, of Armonk, N.Y., brings to the table, Ferraiolo said that "probably the most important is that we are a proxy for our enterprise customers who want to extend their applications and services onto mobile devices."

The W3C has multiple mobile initiatives already in place, including MWI (Mobile Web Initiative ).

James Pratt, senior product manager on the Windows Developer Experience Team at Microsoft, said the Redmond, Wash., company is looking to provide developers with choices and flexibility for bringing their applications to mobile devices, whether via Mobile AJAX, Silverlight for Mobile Devices, the .Net Compact Framework, or native applications.

Workshop participants who have submitted position papers include AOL, the Dojo Foundation, Google, Harvard Medical School, IBM, ICESoft, Microsoft, Motorola, NEC, Nexaweb, Nokia, DoCoMo, Research in Motion, SAP, Sprint, Sun Microsystems and Yahoo.

In a position paper for the workshop, Alan Tai, lead engineer on the mobile search product AOL launched into beta in August, called for more application development.

Tai wrote that until "recently, smart phones were a high-end niche device for the business professional: expensive and mostly relegated to e-mail. Some devices can attempt to browse the 'full' Web, but the screens are tiny, layouts squashed, and scripting support (much less AJAX) lacking or nonexistent. As a result, smart phone users end up going back to the same static and boring XHTML-MP [Extensible HyperText Markup Language Mobile Profile] formatted sites that simple WAP [Wireless Application Protocol] phone users went to. Mobile website designers could create a template for smart phones, but why bother if the segment was too small and fragmented and speeds too slow for rich media over mobile?"

That has changed over the past two years, Tai said later in the paper. "Most smart phones, notably Windows Mobile and Symbian S60, support JavaScript and Ajax over speedy 3G networks."

Tai concluded that the demand for mobile Web development will only grow, with smart phones powerful enough to support client-side scripting and AJAX and at the same time becoming cheap enough to drive widespread adoption.

"To satisfy this increasing demand for rich Web applications on smart phones and kick off the innovation, AOL just released a mobile search engine that uses DHTML tabs to make navigation faster and more intuitive," he said. "In the mobile search arena, we will see more DHTML and AJAX used for on-demand loading of results and interactive widgets, among many other uses."

Source by eweek.com

Google Adsense for Mobile

Google Adsense have just launched AdSense for mobile, which can help you expand your online content to new platforms. If you have a website optimized for mobile browsers, or are interested in creating one, you can start monetizing your mobile site by accessing a growing number of our mobile advertisers.

When you add the new AdSense for mobile code to your site, we'll display relevant ads using the same targeting technology that you are familiar with for existing AdSense products.

To get started:
1) Sign in to your account.
2) Select the AdSense Setup tab and click on AdSense for mobile.
3) Follow the instructions to customize your ad unit for AdSense for mobile.



For the time being, publishers are welcome to add one ad unit to any mobile website that complies with our program policies. For more information, including technical requirements, visit the AdSense Help Center.

Multimedia Flash

animation and video may look cool to site visitors, but search engines cannot read or index the content embedded within multimedia objects. That is not to say that you shouldn’t use multimedia where appropriate, but be aware that it is not search engine-friendly. Inserting Flash components as individual page elements (amongst HTML) to achieve the effects you seek is a much better option than building entire pages in Flash if you want search engines to find the pages.

Measuring Success
So, how do you assess the fruits of your labor when it comes to SEO? One of the primary ways to gauge performance is to treat the SEO process as an experiment with measurable beforeand- after results.

Before you begin optimizing your pages, note the rank of the pages you are optimizing for your target terms in given search engines. If you know the rank of a given page before you begin SEO, you can then use that rank as a baseline to compare against your post-SEO rankings once the search engines have re-indexed your pages. Similarly, you can also measure your pre-optimization and post-optimization site statistics to see if there is a noticeable improvement. Other key indicators you can track include email inquiries, sales orders, incoming calls, newsletter subscriptions, membership applications or anything else that would be the logical result of increased public exposure.

It is important to remember that effective search engine optimization is not about “tricking” the search engines into ranking your site favorably. Rather, SEO is a research process designed to deliver relevant information to the people seeking that information. The better you are able to optimize your page content to suit the needs of your target visitors, the greater success you will have in not only attracting visitors to your site, but making sure that they are happy with what they find once they get there.

Source by creeper-seo.com

Themes Development for open source solutions like Drupal, Joomla, Wordpress, PhpBB, Zend cart, Oscommerce

It corporate and professional Themes Development or all the versions of Drupal and for other open source solutions

An enhanced experience of the drupal development leads offshore software development India to develop themes which are compatible for different versions of drupal solutions. Offshore software development India's expertise of CMS development and b2b/b2c portal development helps in developing drupal themes to give elegant design and portal look.

Designers and developers at offshore software development India have used their expertise of designing and programming to create drupal theme giving it corporate and professional look.

System analyst and research developers' teams of offshore software development India has aimed to take current open source solutions like Drupal, Joomla, Oscommerce, Wordpress, PhpBB, Zend cart to the next generation application. Also php team works on these solutions to make them compatible with databases like MySql and PostgreSql. Main endeavour is to develop such portal which is content management system including ecommerce and accounting solution.

Countries like USA, Canada, UK, Germany, France, Australia, South Africa and region like Middle East, Europe, Dubai has major requirements of these solutions. Offshore software development India is team of excels and experienced developers and programmers in the area of web development, web site designing, php development, .net development to fulfil and satisfy these requirements.

Visit us: - http://www.offshoresoftwaredevelopmentindia.com

For more details:
Offshore Software Development India

406, Shiromani complex

Opp. Ocean Park

Nr Nehrunagar cross road

Nehrunagar

Ahmedabad 380015

India

Tel: +91-79-65457841
Fax: +91-79-40067841

Email: info@offshoresoftwaredevelopmentindia.com

P and P launches regular Joomla! workshops in Cape Town, Johannesburg

P and P Content (a division of P and P Communications), in collaboration with Joomla SA, will be launching regular ‘user' and ‘administrator' workshops in Cape Town and Johannesburg next week.

Alongside P and P's already established PR workshops, and the demand for training on the open source CMS (Content Management System) platform, P and P has decided to deliver regular training workshops for users and administrators of Joomla!.

Max Pichulik, Director of P and P Content says, “We have seen a massive uptake in Joomla! designed websites, and an increased demand for training on the system. These workshops fit our business structure quite succinctly, as a greater portion of our income is generated from maintaining the content on Joomla! developed web platforms.”

The End User workshop is a basic one day training module, designed for new users whose primary role is to update sections of content to their website.

This course offers a series of 'how tos', from editing content using various WYSIWYG (What You See Is What You Get) editors, loading media and inserting it into content, creating image galleries and events to attract visitors. Crucial tips for users in harnessing the power of collaboration and search engine ranking are also discussed.

The Administrator workshop focusses on intermediate principles of installing your own Joomla! website, including extended features such as newsletter production, discussion forum implementation and the management of user directories.

This workshop includes the following topics: setting up a stand alone server for testing offline, populating transfer content from existing websites and other documents, installing templates, installing extensions (modules, components and mambots), backing up your Joomla! website and promoting your newly developed website to your market.

There will also be tips offered on how to protect your website against hackers and discussion on communications' strategies to sustain site interaction amongst colleagues and site members. An additional feature will be an introduction to Google applications.

The End User workshops will be held in Cape Town on Tuesday 11th September and Johannesburg on Thursday 13th September from 9h00 to 15h00 at a cost of R1600 (excl VAT) per delegate per day. (maximum 10 delegates)

The Administrator workshops will also be held in both cities, in Cape Town on Wednesday, 12th September and in Johannesburg on Friday, 14th of September at a cost of R2600 (excl VAT) per delegate per day.

The venue in Cape Town is iKhaya Lodge, City Bowl and The Peech in Melrose, Johannesburg. (venue is subject to change).

For more information, please contact Max Pichulik on 011 883 5806 or email max@pandp.co.za

A Google Apps Near You: Wikis - Coming Soon

It looks like Google will shortly be adding a wiki to their web office application suite. Google acquired JotSpot, a provider of hosted wikis, last October, and signs now point to a re-launch of the service as Google Wiki. Google Blogoscoped noticed that "jotspot" is now a Google Apps service code, and if you try to log in to the service you're treated with a rather poorly-sized Google Wiki logo.

Google said in July that it would be adding JotSpot to Google Apps, so this doesn't come as much of a surprise. The Google Operating System blog speculates that the launch will be timed with an announcement at this weekend's Office 2.0 event in San Francisco.

Last week, Richard MacManus wrote that the core products of a web office suite, are email, calendar, word processing, spreadsheets and presentation. Google, which this year acquired two companies working on presentation apps, will soon offer a suite that has all of those components. By adding wiki support to Google Apps, the company will be extending their web office with a product that could only be delivered on the web (remember, Richard's web office definition said that an online office package must extend "the functionality of desktop office suites ... by using Web Native features.")

Certainly Google Apps is not as comprehensive as Zoho's suite, but adding wikis and presentations will put it on firm footing in the web office wars and extends it into areas that Microsoft Office does not tread.

Source by readwriteweb.com

One-way links, reciprocal links, three-way-links. What's best?

There are a lot of rumors about one-way links, reciprocal links and three-way links on the Internet. Which of these links work best for your business and which links do you need to get higher search engine rankings?

What are one-way links?

A one way link is a simple link from one website to the other. For example, if you link to http://finance.yahoo.com/ and that page doesn't link back to your website then it's a one-way link from your site to their site.

What are reciprocal links?

A link is a reciprocal link if you link to a website and that website links back to your website. You send visitors to the other site and the other website sends visitors back to you.

That makes sense because all visitors leave a website sooner or later. You can send your visitors back to search engines or you can send them to affiliates websites that send you traffic in return.

What are three-way links?

Some webmasters believe that reciprocal links don't help web pages to get higher search engine rankings. That's why they invented three way links: Website A links to website B, website B links to website C, website C links to website A.

Which links will help you to get higher search engine rankings?

Good inbound links will help you to get higher search engine rankings. None of the link types above is worth more than the other.

It's important that the links to your website are from related sites and on-topic. If a reciprocal link is on a low quality page with links to every Tom, Dick and Harry then it won't count much. However, that's also true if the same page carries a one-way link or a three-way link.

It doesn't matter if a link is one-way, reciprocal or three-way. It does matter if a link is on a related website. Links from high quality websites will help your rankings, links from garbage sites won't.

If you want to improve your search engine rankings, try to get links from web pages that have something to do with your site.

Source by free-seo-news.com

How your competitors can sabotage your website rankings

High rankings on search engines can help you to get a lot of customers. If your website has high rankings on Google for a good keyword then your website will get a lot of attention.

Your competitors also know that and and some of them might not use ethical business practices. There are some things that your competitors might do to sabotage your search engine rankings:

1. Your competitors might create spam under your name

All major search engines use links to calculate the ranking of web pages. It's not only the number of links that counts but also the quality.

Your competitor might add your website to several spam linking schemes to hurt your site.

In addition, your competitor might use your website URL for spamming in online forums, social network sites and blog comments. Although it's not you who is spamming the websites, it will be hard to prove that you're innocent and social network sites might ban your website (which will have a negative effect on the link structure of your site).

2. Your competitors might peach on you

Did you buy links on other websites to improve your search engine rankings? Google doesn't like that at all. If your competitor finds out that you use paid links he might tell Google and your rankings might drop.

The same can happen if you use any unethical SEO method on your website (hidden text, cloaking, etc.). If your competitor finds out and informs Google then it's likely that it will affect your search engine rankings.

3. Your competitor might send a copyright complaint

If a search engine has been notified about a copyright infringement on your website then the search engine must remove the page from its index for 10 days. If your competitor files a copyright complaint against you then your website can be temporarily removed from the search results.

4. Your competitor might create duplicate content

Search engines don't like duplicate content. If more than one web page has the same content then search engines will pick one page and drop the rest.

If your competitor creates duplicates of your web page content then these duplicates might get better rankings than your own site. Of course, this can cause legal problems for the person who duplicates the content (as all methods mentioned in this article).

You cannot avoid that unethical competitors spam other sites with your name but you can avoid being banned for using spam techniques on your web pages. Only use ethical search engine optimization methods to get high rankings on Google and other major search engines.

Source by free-seo-news.com

Joomla! Developer Network

The Joomla! Developer Network is a one stop shop for content and resources specific to developing for the Joomla! content management system. Whether you are looking for code samples, technical overviews, documentation, core team updates or any other information you may need on Joomla! development the developer network is here to help.

With the JDN we strive to provide you with a clear road map to understanding and working with the Joomla! API.

Third party developers have been asking for more transparency and we have been listening! Most of the ideas which are being implemented to build this site have come from them and we expect that the JDN will become a creativity and networking magnet.

Who is it for?

The information on this site is not for everyone. If you are looking for information for using or administering a Joomla! website then you should consult the user documentation at http://help.joomla.org. But if you are interested in developing custom extensions this site will be an essential resource throughout your development process.

Does it cost anything?

Just like all good open source projects, the Joomla! code and all of the resources found in the JDN are free and open. No fees, no cliques, no confusion.

What can you find on the JDN?

http://dev.joomla.org/

Create Your Blog and Earn While You're Blogging at Blogfreehere.com

To facilitate and promote exchange of information via online communities that will enable anyone to have their voice heard on the Internet - free of charge, is what Blogfreehere.com is all about.

“Blog and amateur writers are a growing community who need the platform to express themselves uninhibited and in an uncluttered space,” Managing Director, David Barry said.

Reminiscence about its origins, David said, “A group of like minded Internet enthusiasts first got involved with the web community as early as 1995 while working part time for an cyber company while at university. Sensing internet's potential and knowing well that communication was the way to future, we settled into the IT industry separately only to get together again in March 2006 and set up this venture – BlogFreeHere.com, a top in its class!”

Blogfreehere.com is a place where you can publish your own free blog using a powerful, friendly and easy-to-use interface. One can create a personal online journal, share knowledge and skills with like minded community.

Through Blogfreehere.com, almost anyone can enter online publishing – a service that is free on registration to help maintain your blog. It’s another way to help friends with your skills and domain knowledge that may come in good stead for your own and other’s future.

While Blogfreehere.com offers latest blogging technology to bloggers, Peter Barry added, “Although we don't have the budgets of the 'big brother' global company monolith sites, our strength speaks of individualism and INDEPENDENCE. The whole nature of the internet was freedom of communication, on an even platform. Sadly, as we can see with the last few major internet acquisitions, it is obvious that this is rapidly changing. The nature of the internet is stealthily changing from public domain to corporate domain.”.

“The blogging community will draw people together… bearing similar and opposing views and opinions - on every subject under the internet, unbiased and undeterred by mega monopolistic competitors,” quips Peter.

A Blogfreehere.com features list includes:
Instant publishing
Sub domain URLs (yourblog.Blogfreehere.com)
Immediate login after signup
RSS feeds
Blog pinging
Multiple weblogs
Maintain Journal.
Free expression of opinions, likes and dislikes
Recommend tours, restaurants, dishes, music, shows
Notify, warn communities quoting your own experience
Post comments on blogs and raise new subject or issue
Post pictures, music and videos
Register hints for your gifts
Log in your travel journal for your friends and family to follow your trip
Get connected, stay connected
Promote your business, books, music, talent, venues
Discover the budding poet, author, musician, model, actor in you
Find someone you lost contact with.
Find a flat, room partner, holiday mate
Get a job, find a product, buy or sell just what you wish
Simply Communicate!

In short, http://blogfreehere.com offers convenience and ease of setting up a two-way or multiple communication channels so far unexplored or never ventured into, to bring a wholesome experience in thoughts, words and deeds.

Create free blog in Blogfreehere with New Blog Service. Try This

SEO SEM Event 2007 Searchcamp.in chennai India

SearchCamp is a two day event aimed to bring together the best minds from the Search Engine Marketing space to talk about search engine advertising, including optimization and marketing issues. This event is the first of its kind in India and will feature workshops, debates and keynotes on the present state and evolution of Search Engine Marketing.

When & Where?

The event is scheduled for the 6th & 7th of October 2007, and the venue is at the Main Auditorium, Tidel Park, Chennai.

The Event starts at 9 a.m, with Registration and a Light Breakfast.

Who is organizing the event?Everyone is. SearchCamp runs as an unconference, where everyone is an organizer and there is no passive audience. So it is as much your event. The overall co-ordination is being done by The Knowledge Foundation, the same group behind events such as Barcamp Chennai, Blogcamp, WikiCamp.in and Proto.in.

Topics

Topics to be discussed

• Introduction To Search Engine Marketing
• Keeping track of Search Engine Algorithm Changes
• Getting rid of Search Engine Over-Optimization Penalties
• Essential elements of Search Engine Keyword Research
• Web Analytics & Measuring Success
• Generating Buzz With Link Baiting and Viral Campaigns
• Link Building Basics
• Writing Contents For Search Engines
• Measuring Search Engine Marketing ROI
• Alternative TireII PPC Search Engines
• Creating Traffic Rich, Search Engine Friendly Pages
• User Generated Content & Search
• Mobile Optimization
• Black Hat Search Engine Optimization : SEO’s Dark Side
• Image and Video Search Optimization
• Pay Per Click Management and Strategies
• Social Media Optimization and Search Engines
• Earning Money From Contextual Ads
• Intent based SEM
• SEO of Flash Site
• PPC/SEM Vs. Natural SEO

You can suggest topics. Feel free to add them. Topics page.

ParticipantsAdd your name in the participants list.

Cost

Rs.500 per person. It’s a door donation to meet the expenses towards venue, logistics and lunch. It’s still an unconference. Which means that each of us helps out by becoming a speaker or helping with the organizing or blogging/video blogging the event.

Sponsorship

SearchCamp is a non-profit educational event. We seek Sponsorship to help meet the expenses. The Sponsorship Kit page has more information.

Resources

• For additional reading, see resources page
• Here are the list of volunteers helping out.

Accommodation

For more details on nearest hotels and friends who will host you at their homes, visit the accomodation page

Visit for more Information: - searchcamp.in

Hakia - Search for meaning

About Hakia: hakia is building the Web's new "meaning-based" (semantic) search engine with the sole purpose of improving search relevancy and interactivity, pushing the current boundaries of Web search. The benefits to the end user are search efficiency, richness of information, and time savings.

The basic promise is to bring search results by meaning match - similar to the human brain's cognitive skills - rather than by the mere occurrence (or popularity) of search terms. hakia's new technology is a radical departure from the conventional indexing approach, because indexing has severe limitations to handle full-scale semantic search.

hakia's capabilities will appeal to all Web searchers - especially those engaged in research on knowledge intensive subjects, such as medicine, law, finance, science, and literature.

visit : - http://www.hakia.com

Mysql Vs Postgresql

My sql is good to use it provides also good features. But Postgresql is the best. MySQL does not support subqueries, stored procedures, subqueries, cursors or views, all of which PostgreSQL does.

The main Deferances are listed below:

Support. Support can mean many things. MySQL is much more widely used, so many more applications support MySQL, and there is a larger community ready to assist you with problems, as well as more books and resources on MySQL. MySQL AB, the commercial company guiding MySQL, and who employ most of the developers, offer various levels of support contracts. Of course, PostgreSQL has active mailing lists, and there are commercial companies offering support as well, so you are not likely to go too far wrong with either.

Ease-of-use. Another highly contentious issue. Debate usually goes along the lines of "A: MySQL/PostgreSQL is much easier to use because... B:You idiot. PostgreSQL/MySQL is just as easy because...". Often it is simply whichever one the person uses is the one that is easiest to use, which is not that helpful. An astronaut may find flying the space shuttle easier than writing a document on a PC, but that tells us more about them, not about how easier we would find either. If you are migrating to one of the databases, it depends where you come from. And, it depends on what you are doing. If you regularly use sub-selects or triggers, rewriting them in MySQL or a scripting language will seem unecessarily complex. PostgreSQL's extra functionality can translate into complexity if you do not require any of it. It also depends on what tools you are using - phpMyAdmin for MySQL is a well-developed tool, while phpPgAdmin is not as fully-featured. So if you are looking for a web interface in PHP, and for none of the features MySQL lacks, MySQL would be your choice here. But perhaps you do not need the extra features of phpMyAdmin? They both do everything you want!

Stability. MySQL claims in its press releases to be extremely stable, but the 'word on the street' is that this isn't true. It is easy to blindly repeat mantras, but again, it depends on your needs. Running a website with 10 users a day? Even MS-Access would be stable! I have used MySQL on high-volume websites, both its non-transactional MyISAM tables, and the transaction-capable InnoDB table types. And yes, I have experienced table corruption numerous times, but this could always (I think!) be blamed on faulty hardware, and I have never had a problem recovering (with the simple REPAIR TABLE command turning me into a master DBA). MySQL is used in extremely high volume environments without problems. PostgreSQL's advanced features are more likely to be stable than the newer MySQL equivalents, having been implemented for longer. However, replication is much newer in PostgreSQL than MySQL, so the reverse applies. But here again, the supposed commoditization of databases means that database stability is taken relatively for granted, and the software tends to be a lot more stable than the hardware it relies on.

Speed. MySQL aimed first to be a fast database, while PostgreSQL aimed to be a fully-featured database, and both are converging in the other's direction. Used appropriately, MySQL's MyISAM tables are indeed extremely lightweight.

Licensing. MySQL AB is often used as a model for Open Source companies attempting to make money. MySQL is released under the GNU GPL (General Public License), which requires derivative works to be similarly licensed, but also offers commercial licenses for those who do not want to be restricted in this way. PostgreSQL is distributed under the BSD license, which basically allows any use of the code as long as the credits are maintained. BSD vs GPL is another topic for a flame war!

Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are the issues business owners and their employees minimally need to be aware of in their day-to-day online communications.

1. SUBJECT: Field: The SUBJECT: field is the window into your e-mail and can many times determine even if your e-mail will be opened. If this is your first contact with a customer based on their request through your site or otherwise, be sure to have a short SUBJECT: that indicates clearly what the topic of the e-mail is. Never be misleading in this regard! Typos, all caps or all small case can give the impression you are a spammer.

2. Level of Formality: Never assume a position of informality in your business e-mail. Only time and relationship building efforts can guide when you can informalize your business relationships. And, in some cases that time may never arise. Do not assume that e-mail is impersonal or informal when it comes to your business communications. It is very personal - a window into the type of person you are and how you run your business. Remember, people do business with people not companies. One should communicate as if your e-mail is on your company letterhead at all times. This is your business's image you are branding!

3. Addressing: How do you address your new contacts? I would suggest initially that you assume the highest level of courtesy: Hello, Mr. Anderson, Dear Ms. Jones, Dr. Osborne, etc. Until your new contact states, "call me Andy" or "you can call me Diane. Keep it formal until it is clear the relationship dictates otherwise. You will also be able to get clues by how your contacts approach you and their tone. Most business people do not mind being called by their first name, however, in a global economy that can be perceived as taking premature liberties in the relationship if used too soon.

4. TO:, From:, Bcc, Cc fields can make or break you:

..In the TO: field make sure you have your contact's name formally typed. John B. Doe - not john b doe or JOHN B DOE.

..In the FROM: field make sure your have your full name formally typed. Example: Jane A. Jones. Not: jane a jones or JANE A JONES. The later two give the perception of lack of education or limited experience with technology. Always use your full name. By only including your first name or e-mail address you are giving the perception you have something to hide or do not know the basics of configuring your e-mail program.

..Bcc: use this field when e-mailing a group of contacts who do not personally know each other. By listing an arms length list of e-mail addresses in the CC or TO fields of contacts who do not know each other or who have never met is conducive to publishing their e-mail address to strangers. No matter how great the list of people may be to you, never make this decision for others! This is a privacy issue! With those you are forging partnerships with, visibly listing their e -mail address in with a group of strangers will make one wonder what other privacy issues you may not respect or understand. Not good.

..Cc: Use this field when there are a handful of associates involved in a discussion that requires all be on the same page. These business people know each other or have been introduced and have no problem having their e-mail address exposed to the parties involved. If you are not sure if a business associate would mind their address being made public, ask!

5. Formatting: Refrain from using it in your business communications. Unless you would type something in bold crimson letters on business letterhead, don't do it when e-mailing for commercial gain. Even something as simple as using a different font makes your e-mail's display contingent upon the recipient having that specific font on their system or it defaults to their designated default font. The recipient may not have their e-mail program configured in such a way as to display your formatting the way it appears on your system - if at all.

6. Attachments: Do you think your relationship with a potential new customer is enhanced when you send them that 5M Power Point presentation they didn't request and you fill up their inbox causing subsequent business correspondence to bounce as undeliverable? Nope. And, if they don't have Power Point they couldn't open the file anyway! Never assume your potential customers have the software you do to open any file you may arbitrarily send.

If you need to send a file over 200,000 in size, business courtesy dictates you ask the recipient first if it is O.K. to send a large file. Next, confirm they have the same software and version you do and what is the best time of day to sent it to them to ensure they are available to download the large file and keep their e-mail flowing. Do not send large attachments without warning, on weekends or after business hours when the recipient may not be there to clear out their inbox and keep their e-mail flowing.

7. Using Previous E-mail for New Correspondence: If you want to give the perception of lazy, find a previous e-mail from the party you want to communicate with, hit reply and start typing about something completely irrelevant to the old e-mail's subject. Always start a new e-mail and add your contacts to your address book so you can add them to a new e-mail with one click.

8. Down Edit Your Replies: Don't just hit reply and start typing. Editing is a skill those you communicate with will appreciate as it lends to reflecting a respect for their time and clarity in your communications. Removing parts of the previous e-mail that do not apply to your response including e-mail headers and signature files removes the clutter. In addition, by making the effort to reply point by point keeps the conversation on track with fewer misunderstandings.

9. Common Courtesy: Hello, Hi, Good Day, Thank You, Sincerely, Best Regards. All those intros and sign offs that are a staple of professional business communications should also be used in your business e-mail communications. Always have a salutation and sign off with every e-mail. Here again - think business letterhead.

10. Signature files: Keep your signature files to no more than 5-6 lines as this can be viewed as a bit egocentric. Limit your signature to your Web site link, company name, and slogan/offer or phone number. Include a link to your site where the recipient can get all your contact information from A-Z - that is what your site is for.

Don't forget to include the "http://" when including your Web site address within e-mails and your signature file to ensure it is recognized as a clickable URL regardless of the user's software or platform.

The above Top 10 items will certainly allow your business communications to rise above the majority who do not take the time to understand and master these issues. When forging new business relationships and solidifying established partnerships, the level of professionalism and courtesy you relay in your business e-mail communications will always gain clients over the competition that may be anemic, uninformed or just plain lazy in this area. Went it comes to business, regardless of mode of communication used, professionalism and courtesy never go out of style.

About the Author:
Judith Kallos is an authoritative and good-humored Technology Muse who has been playing @ http://www.TheIStudio.com for over a decade. Check out her popular E-mail Etiquette site @ http://www.NetManners.com

6 Tips for Getting More Mileage Out of Your Article Marketing

So you’ve gone to the trouble of picking a topic, choosing an audience, doing your research and writing an article. You’ve uploaded it to your website or your blog, and seen a bit of traffic to it. But are you really getting the full mileage out of all that hard work?

A well-written article can be a powerful resource if you know how to use it. You can reach out to existing clients, tap new markets, and present yourself as an expert across the Web. Here a few tips for getting the most out of that investment of time and effort:

Blogs

Full-fledged articles can be a great addition to the shorter musings, industry commentary or company news bytes you may be featuring on your blog. It will also impress your readers more than the latest coffee break ramblings, and a good article will entice them to comment back or even link to it.

Newsletter

Don’t overlook your existing client base. Current or past customers who are familiar with you are easier to sell by far than strangers hearing your name for the first time. If you've already got articles, it's a matter of a brief Internet search to find newsletter templates. This way, you can keep your customers up-to-date with information they can use.

Article Databases

Article directories are the traditional method of distribution for article marketing. Newsletter editors troll these for content, and your article could also pick up search engine results if you play your keywords right. Remember to get the keywords in the title and the first few paragraphs, and give it a couple of weeks to get into the search engines.

Link Partners

Articles can be used as enticing link-bait to forge new link partnerships. They can also strengthen existing relationships and give your company more visibility on existing partner sites. When you’re pitching these ideas, be sure to explain the important elements from their perspective: What’s in it for them? Why will their visitors be interested in the piece?

Directories

Directories are well-known for their SEO benefits. These are highly indexed sites that you should be looking to for more than just a simple link placement. Why settle for being Generic Company #253? With an article, you can set yourself ahead of the pack and gain credibility your competition would kill for.

Social Bookmarking

You can reach a wider audience of people who may not read the specific online magazines and knowledge bases you write for. Give your distribution an extra boost with social bookmarking sites. AddThis.com offers an easy-to-utilize service for making your article social-bookmark friendly. A note of caution: many people have tried to game Digg or other bookmark sites by faking votes for higher rankings. This can backfire on you and actually gain negative publicity for your company. People on these sites can tell the difference between genuine quality and fake rankings. Don’t try it.

It pays to utilize the full range of options for distributing your article. The more readers you can reach, the more people you can ultimately impress with your knowledge and expertise. Whether it’s solidifying existing relationships with current clients, or softening up new prospects, make sure you’re getting the full use out of your intellectual labors.

Source by www.webknowhow.net

SEO is More Important Than Ever

I do my fair share of web marketing reading on a daily basis and lately I have noticed more and more writers stating that search engine optimization (SEO) is no longer as important for online success. This spin may make sense to those writers (and their financial goals) as they try to push industry cash flow away from SEO but I disagree wholeheartedly and throughout this posting I will explain why. And I assure you that despite my own inherent bias it will all be very logical and undeniable.

Not As Important? No, SEO is FAR More Important than Ever Before!
Search engine optimization (SEO) "is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results" (src. Wikipedia). By this definition alone SEO is a requirement for any website that wishes to be successful within organic search results. This is especially true since the competition for online visibility is fiercer today; because previously uncompetitive terms have become over saturated with late-comers to the perceived 'gold rush' of Internet commerce. As a result, websites need the best optimization possible to have any hope of standing up to the competition.

Successful SEO has Evolved
As with any growing technology industry competent SEO companies have had to evolve their search engine optimization practices to include the latest tools that improve SEO results. For example, when a SEO campaign is conducted today StepForth Web Marketing Inc. has far more information to access and evaluate the success of a campaign with analytics sources like ClickTracks or Google Analytics. In addition, keyword research tools such as Keyword Discovery and WordTracker have revolutionized our capability to find qualified keyword targets and ultimately increase the effectiveness of campaigns. As a result, SEO campaigns can now be far more targeted and effective.

These invaluable new SEO tools aside, the search landscape has played a major role in the evolution of SEO as well. Nowadays SEO companies have been forced to adapt to new forms (formats) of search results and, as a result, less space now is made available in the traditional search engine result pages (SERPs). This is due to the inclusion of other forms of media (i.e. video, images) and personalization but the goal is still the same; targeted visibility leading to higher traffic volume.

The Revised Guide to SEO
With the addition of new tools and the search landscape constantly changing and evolving so much over the past 10 years the techniques of applying quality SEO has also followed suit, but the fundamentals remain the same. The addition of a SEO manual at this stage of my posting is not an option; however, I have provided a couple examples below. For a more diverse explanation please see The 10 Minute Search Engine Optimization which I updated a few months back with many of the best practices.

>> Example: Local Results
Over the past couple years Google has started showing differing search results to its users depending upon their locality; all a part of their bid to personalize search results to create a more effective search result. If the website to be optimized (i.e. www.victoriastuff.ca) would benefit from being found more readily by people searching from its locale then it is important to consider this when optimizing the website.

SEO Tip #1 for Local Rankings: Make certain that each page specifically includes in textual format, not as part of an image the complete address to the company's physical offices. This information can be added to the footer; there is no need to make it front and center which could take away from other, (perhaps) more important content.

SEO Tip #2 for Local Rankings: It is as easy as pie and totally free to add your business to Google's Local directory which will often provide you with a free top ranking if you do it right. Here is more information on getting your free Google Local listing.

>> Example: Blog Optimization
Over the past few years blogs have virtually become required for any business that needs to build online credibility and free incoming links (from those who reference posts). With this great new marketing tool, however, comes a set of best practices for optimizing a blog so that each post has a high chance of obtaining visibility. Indeed optimizing a blog is, in its nature, an evolution of SEO because optimizers have to consider how the content will perform on site as well as on other sites that may syndicate the content. Okay, optimizing content for syndication is not anything new but it definitely is far more common than ever before. Furthermore, SEOs now sit in an educational role more often than before because they have to teach the blog writers (who may be writing posts multiple times daily) how to optimize their content on the fly.

Again a complete tutorial on blog optimization and promotion is not practical at this point but here is a comprehensive three part tutorial on blogs; including setup, optimization and promotion suggestions.


Conclusion: Do You Have Doubts About the Importance of SEO?
So after all of that do you have any doubt that search engine optimization (SEO) is any less important than it was? Indeed, would you agree that SEO is more important than ever before due to the need to secure every advantage possible in a competitive marketplace? Either way I would love to hear your considerations in this regard.

Source by news.stepforth.com

Facebook Code Leak Continues To Trickle

Facebook isn’t having a good week. Yesterday a portion of its home page code was posted on a blog named Facebook Secrets and then last night the same blog put up Facebook’s search code for all the world to see.

Facebook has been firing off Cease and Desist letters to everyone who posts the code, though it remains unclear whether it’s actually illegal to post it considering no laws were broken in obtaining it. It’s also worth noting that what’s been posted so far is at least good-looking, well-organized code.

But that’s probably cold comfort for Facebook who no doubt would like to know who’s behind Facebook Secrets (the main site which hasn't complied with the C&Ds).

Although Facebook Secrets contains no hints as to who is in charge, last night’s code post very likely came from the same server malfunction that Facebook blamed for the initial code exposure.

Mashable claims that the source of the code leak is one Trae McNeely:

The code was later reposted by FacebookSecrets, a blogspot blog, and got thousands of Diggs. But a quick check on Digg (search for PHP or another unique term) shows that the wmdtalk story was the first chronologically. In other words: McNeely was the source and FacebookSecrets was a copy.

According to Mashable, McNeely also “claims responsibility for the posting of the Nicolas Berg beheading video and Kobe Bryant’s accuser’s information.”

There is however nothing that ties McNeely to Facebook Secrets.

On a separate note, in yesterday’s post I wrote that PHP is somewhat notorious for exposing code as text, which as it happens is perhaps a bit hyperbolic on my part. However misconfigured servers are common enough that the author of a book on PHP, which I am editing, devotes a whole chapter to setting up Apache.

However, as a technical point, the main way PHP ends up served as text is a fault of the Apache PHP module, not the language itself. I tend to take a holistic view of development environments and consider for instance mod_python to be integral of python and the same with PHP and mod_php, but as some readers pointed out, you can run PHP as CGI and probably never encounter this problem.

So for the fan bois I offended, consider “notorious” retracted, though the flaw still does exist whether you want to admit it or not — just ask the Facebook developers.

Source by blog.wired.com